Projects

Visual engagement and memory retention in digital fashion advertisements: an investigation through Eye tracking-technolo...

The goal of this research is to determine how much time it takes to self-guided learning in the virtual design software CLO 3D.

This study aimed to investigate the effectiveness of different research methodologies in understanding the customer journey during online shopping....

Pivotal in tourism is the destination image, since it influe...

Stop hiding, start providing – An exploratory study on highlighting second hand segment of menswear in Sweden

The purpose of this study is to assist Swegmark in examining how existing customers and potential new customers navigate...

Project together with Lindex Sweden for increased understanding of how consumers perceive information about the fact that an extended range of sizes is available in the online shop....

The research internship at Handelslabbet, Högskolan i Borås, focuses on developing garments using the 3D design software CLO3D.

A study that was done together with the company Didriksons to get a better idea and understanding of what attracts attention on Didrikson's website....

Urbanisation, population growth and fast fashion caused an increase in online shopping behaviour in general.

Current and future perception use.

Project together with Gina Tricot to gain a greater understanding of how the store communicates its jeans range in the best way.